Tuesday, 12 October 2010

Alphabet soup Evaluation.

What is being communicated and how?
My randomiser word was 'Divide' so obviously my intention was to communicate this idea in various ways. At this stage in my Graphic Design career I'm not yet aware of how I can look beyond the most obvious solutions, not that this means I didn't try. I communicated the word 'Divide' by quite simply dividing the letters in various ways, before rearranging and replacing various elements. Quite literal, I know, but it gets the job done.

How well does this answer the brief?
The brief states: 'produce a set, series or sequence of ten letterforms that explore and communicate your interpretation of the word that you have selected from the randomiser'

I can't really judge how well I completed the brief, that's for someone else to decide, but if I was asked if it resolves the brief, well then yes it does.

How well has the idea been visually explored?
I had a bit of a mind block for the first couple of days as I'm still not really used to this way of working. After this though I really got stuck in, I felt like I was producing a significant amount of ideas in order to produce a decent end product.

What are the strengths of the resolution?
I feel that they work better as a series of ideas rather than a set of finished images. And I am happy with how they work as ideas. The original letterform in itself I think looks impressive, so I reckon that contributes towards a pleasing result.

How could it be improved?
- more time spent rendering the final copies.
- more digital manipulation
-A greater set of ideas from the word go, to leave me with more room to perfect the final images.











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