Monday, 20 February 2012

Enterprise Group Project - general overview

group members:

Alex
Mitchell
Luis
Myself.

Our business proposal will involve the potential launch of a quarterly publication, 'Pinpoint Magazine'.

The brief requires us to put together a 8-10 minute presentation detailing how we would go about setting this up; and how it would be financially possible. Essentially we will be producing a business plan that would hopefully work in a real-life situation.

For this to happen we will have to take into account:

- Studio space
- printing costs
- business loans
- advertising space
- promotional material/events
- publication content
- placement
- retail pricing
- audience/context
- Equipment/materials
- Unique Selling Point

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